The blog

Notes on building & shipping.

How we design, build and launch products. Process, engineering, AI assisted delivery and the occasional opinion.

Developer thinking about token cost
AI

AI Token Costs Compared Across Every Major Provider (2026)

The same AI assistant can cost about $1,100 or over $25,000 a month depending only on which model answers. Here are the 2026 token prices across every major provider, and the costs that never show on the pricing page.

September 22, 202610 min read
AI

The Real Cost of Bad Website Development

Bad website development doesn't bill you once. It charges rent, in lost conversions, early rebuilds, maintenance you weren't quoted, security exposure, and search traffic that never arrives. Here's where it costs you, with the 2026 data, and what a build that stops billing you looks like.

September 22, 20269 min
Search

WordPress vs Building From Scratch

WordPress is faster and cheaper to launch. Building from scratch gives you a faster site, a smaller attack surface, and code you own. Here is how to pick, by what your site actually is.

September 19, 202611 min
Engineering

Google Cloud vs AWS: Which Cloud Platform Should You Use in 2026?

AWS wins on breadth and enterprise reach; Google Cloud wins on data, AI, and Kubernetes. A 2026 decision guide to picking the right cloud platform.

September 18, 202612 min
AIsecurity

How to Secure a Vibe-Coded Website: A Founder's Guide for 2026

Vibe-coded sites do not leak because AI writes bad code. They leak because the security layer never gets written. Here is how a founder can audit and harden an AI-built website, from exposed keys to Row-Level Security.

September 15, 202610 min
Engineeringengineering

The Development Documentation You Should Require (2026 Founder's Guide)

The development documentation a founder should require before a developer leaves or something breaks, and why each piece decides whether you own your product or just rent it.

September 15, 20268 min
EngineeringVibe Coding

Are Vibe-Coded Websites Bad? An Honest Answer for Founders

A vibe-coded website is fine for a prototype and a liability as your real site. Where it works, the security and SEO risks when it goes live, and how to keep the speed.

September 14, 20269 min
EngineeringEngineering

Picking a tech stack that is built to be found

Your framework choice quietly decides how well you can rank and get cited. Here is how to choose with search in mind.

May 21, 202610 min